Scaled KUT Football from $50k/mo -> $700k/mo While Maintaining 3x+ ROAS
Meta Ads
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Client Overview
KUT Football is a premium football gear brand known for high-performance padded shirts, sleeves, and accessories trusted by athletes nationwide.
The Goal
Build a system for rapid, controlled scaling through structured creative testing, consistent iterations, and a campaign architecture designed for volume.
The Challenge
KUT came to us in May 2025 already seeing a solid 3.16x return on ad spend, but spending just $9,000/month. With Q3 being their peak season, they were looking for a partner who could strategically scale their Meta ads without losing profitability.
The Results
By August, we had increased KUT’s ad spend by 13x, reaching aggressive scale while keeping ROAS nearly identical at 3.11x. This translated into a 111% increase in revenue compared to August the year before - all while holding performance steady.
What Drove Results
Built a full testing-to-scaling pipeline with isolated ABO tests feeding into Adv+ scaling.
Iterated weekly on angles, hooks, and formats based on performance feedback
Maintained tight ROAS control even as spend scaledaggressively
Winning Ads
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